Chatbots like ChatGPT, Google Gemini, Microsoft Copilot, and the new DeepSeek have reshaped how we interact with technology, helping with everything from drafting e-mails to planning groceries on a budget. But while AI-driven tools can be powerful allies, their growing presence raises a critical question: Who’s actually listening to your conversations—and what are they doing with your data?
In this blog, we’ll explore how these popular chatbots collect and store information, the associated risks, and how you can protect your business’s most sensitive data.
The Data Chatbots Collect
Collection And Storage
When you type a prompt or ask a question, the chatbot processes this text to generate relevant responses. Yet your input doesn’t just disappear once you close the browser. In fact, many AI platforms keep a record of:
- Your prompts and chat history
- Device details (e.g., operating system, browser)
- Location data
- Typing or usage patterns
Some specific Examples to be aware of
- ChatGPT (OpenAI): Collects prompts, device info, usage data, and may share it with vendors and service providers to “improve their services.”
- Microsoft Copilot: Similar to ChatGPT, plus your browsing history and interactions with other apps. This data is shared with vendors and can be used for ad personalization or AI model training.
- Google Gemini: Logs conversations for up to three years (even if you delete your activity). Humans may review user chats to refine machine learning. Google claims it doesn’t use these logs for targeted ads—though privacy policies can change.
- DeepSeek: Particularly invasive, storing prompts, chat history, typing patterns, and geolocation on servers located in the People’s Republic of China. This data is then used for AI training, user “experience enhancements,” and targeted ads.
What Are The Risks?
1. Privacy Concerns
A casual or offhand comment could reveal personal details or confidential business insights. With certain chatbots, there’s a risk those insights end up being visible to developers or even external third parties.
2. Security Vulnerabilities
When chatbots integrate with broader platforms, hackers have more potential entry points. Microsoft’s Copilot, for instance, has been criticized for permissions that may enable malicious actors to launch spear-phishing campaigns or exfiltrate data.
Source: Wired
3. Regulatory Compliance
Using chatbots that process data in ways that violate GDPR or other regulations could land you in legal trouble. Countries like Italy have previously placed temporary bans on ChatGPT over privacy concerns.
Source: NY Times
Q&A: What’s The Safest Way To Use AI Chatbots For Business?
Q: How can I protect sensitive data if I still want to leverage chatbot technology?
A: Employ strict data governance: avoid sharing personal identifiers or confidential details via chatbots. Review their privacy policies carefully, enable opt-out settings where available, and consider specialized enterprise solutions that come with compliance guarantees. You should also maintain up-to-date cybersecurity measures, from encryption to access controls, to keep your organization secure.
How To Stay Protected
Be Selective With Sharing
Never input sensitive or proprietary details unless you fully trust the platform. If you’re unsure, treat chatbots like a public forum—because your data might be recorded.
Review Privacy Settings
Some platforms (like ChatGPT) DO allow opting out of data retention or sharing. Explore these settings to minimize the amount of information stored.
Leverage Organizational Tools
Tools such as Microsoft Purview let you control and govern how AI features handle your data. These solutions help your business comply with data protection regulations and reduce risk.
Source: Microsoft Learn
Stay Informed
Chatbot technology and related privacy policies evolve quickly. Keep track of updates and changes so you can adapt your security protocols accordingly.
Embrace AI—But Stay Vigilant
AI chatbots can boost efficiency and innovation, giving your small business a competitive edge. Yet the convenience they offer must be balanced against the potential dangers of data collection and unauthorized use. By understanding these risks and taking proactive steps to safeguard your information, you’ll keep your business protected without losing out on the benefits of smart automation.
Ready to Make Your IT Safer and Smarter?
These insights are a great starting point, but true data security requires a comprehensive IT strategy. That’s where Entech’s proactive IT solutions make all the difference. We’re in IT together, ensuring technology supports your growth without compromising security.
Schedule a FREE Network Assessment with a real Entech expert today. Let’s uncover hidden vulnerabilities, safeguard your data, and help your business thrive in the age of AI.
- “Microsoft’s Copilot has been criticized for potentially exposing confidential data.”
- “Italy’s temporary ban on ChatGPT due to privacy concerns.”
Entech – Aligning technology with your business goals.